Skip to main content

COJO 234: Principles of Strategic Communication: Finding Articles

Course guide for COJO 234 (Principles of Strategic Communication.)

News Articles

Articles published in leading business magazines, trade journals, and newspapers can be excellent sources of current information on communication campaigns, companies, industries, and products. News articles related to an industry can supplement the overviews or data found in online sources.
 

Links to News Sites

Trade Publications & Research Journals

Trade publications (also referred to as trade journals or the trade press) are written specifically for participants in an industry. They feature articles, ads, special reports, and more on industries, companies, executives, consumers, and business trends. They are a good source of current industry news, and may offer industry and market statistics that you cannot find elsewhere. Check the source of data in reports to see if you can access more information.
 

GET IT

Click the GET IT button in any database to get the full text of an article.  If UST Libraries doesn't own it, you'll be given an option to request it from another library

More information

InterLibrary Loan

Request books, articles, and other items not available at UST. Visit the InterLibrary Loan page for more info.


 

Problems logging in?