Mintel Academic: Getting Started

Mintel Academic offers consumer market research reports covering different topics or sectors of the U.S. market. Mintel's analysts look at trends, statistics, information on brands and companies, and consumer behavior. Reports are written and managed by analysts with experience in the relevant markets. Use is restricted to current St. Thomas students, faculty, and staff only. Even on campus you must log in with your UST username/password. You need to register with Mintel Academic to download information.

Once you get to Mintel Academic, you will have to agree to their Academic Permissions and Prohibitions (what you can and can't do.) Then you can sign in to Mintel Academic. 

You must register in order to take advantage of features such as downloading report sections and accessing the Excel spreadsheet of Mintel consumer survey raw data.

• Click Log into your profile in the upper left corner.
• Enter your stthomas.edu email, then create your password.
• Be sure that you are logged in with your personal profile each time you use Mintel. Click the people icon on the upper far-right corner; if it says University of St. Thomas, you will need to log out and then click on the Log into your profile link and log in with your personal account.
• NOTE: If you reset your Password, you will need to log in to Mintel again to authenticate as part of St. Thomas.