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Marketing Resources: Supply Chain Resources

Use this guide to find a variety of resources for marketing research: company and industry profiles, marketing plans, target markets, and customer demographics.

Supply Chain Definition

A supply chain is an entire network of entities, directly or indirectly interlinked and interdependent in serving the customer. It is comprised of vendors that supply raw material, producers who convert the material into products, warehouses that store, distribution centers that deliver to the retailers, and retailers who bring the product to the ultimate user. 

 

Supplier Information

Business Librarians

Marianne Hageman (St. Paul)
mdhageman@stthomas.edu
651-962-5404

John Heintz (Mpls. & St. Paul)
jpheintz@stthomas.edu
651-962-4646

Andrea Koeppe (Mpls.)
andrea.koeppe@stthomas.edu
651-962-4647

During the COVID-19 Outbreak we will be working from home, but we are still available for research questions and consultations. You can email us to get in touch!