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Access Simmons Insights
Demographics, psychographics, product usage, spending behavior, and media habits of U.S. adult consumers, based on national consumer surveys. Use it to create your own custom reports. Restricted to UST students, faculty, and staff. Limited to 20 simultaneous users.
What Can Simmons Insights Do?
Crosstab allows you to customize a target audience and find your target audience's demographics, psychographics, consumption, and other behaviors.
Quick Reports provide various charts about your target audience, including charts about their demographic profile and segmentation.
Simmons Insights: UST video tutorials
Simmons Insights User Guide