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Citing Simmons (APA 7th ed.)
Since the title of the dataset is not very descriptive of your particular data retrieved, include a description of the variables you used so that somebody else could figure out what you did.
MRI-Simmons. (2017). Spring 2017 NHCS adult study 12 month [Cell phones / smartphones brands owned by consumer demographics - age, gender, household income] [Data set]. https://simmonsinsights.com/
MRI-Simmons. (2017). Spring 2017 NHCS adult study 6 month [Computer software types owned by age] [Data set]. https://simmonsinsights.com/