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MRI-Simmons Catalyst: Citing

A guide to using Simmons.

Citing MRI-Simmons Catalyst (APA 7th ed.)

Since the title of the dataset is not very descriptive of your particular data retrieved, include a description of the variables you used so that somebody else could figure out what you did.

Brand Catalyst
MRI-Simmons. (2020). Spring 2020 NHCS adult study 12 month [Male 18-34] [Segmentation profile]. https://simmonsinsights.com/

Crosstab Results
MRI-Simmons. (2020). Spring 2020 NHCS adult study 12 month [Cell phones / smartphones services used last 30 days - age, gender] [Data set]. https://simmonsinsights.com/

MRI-Simmons. (2020). Spring 2020 NHCS adult study 12 month [Computer software types owned by age] [Data set]. https://simmonsinsights.com/

Quick Report- Demographic Profile
MRI-Simmons. (2020). Spring 2020 NHCS adult study 12 month [Target/ TUMS-brands used most] [Demographic profile]. https://simmonsinsights.com/

Quick Report- Segmentation
MRI-Simmons. (2020). Spring 2020 NHCS adult study 12 month [Base/ Millennials] [Segmentation profile]. https://simmonsinsights.com/