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MKTG 300: Principles of Marketing: Market Research Reports

This guide provides resources for the course, MKTG 300: Principles of Marketing. It also has resources for MKTG 200, Introduction to Marketing, and MKTG 201, Application in Marketing.

About Market Research Reports

Market research reports focus on industry markets and customers. They can include sales, trends, key competitors, forecasts, consumer profiles, industry size and outlook, and more. Market research is often organized around product or consumer categories, rather than industry categories. Typically, these reports are very expensive.

Market Research Collections

Mintel Academic Help

Passport Help