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STCM 344: Writing for Strategic Communication
Strategic Communication Books
STCM 344: Writing for Strategic Communication: Strategic Communication Books
This guide provides resources for the course, STCM 344: Writing for Strategic Communication.
Getting Started
News/Articles
Market Research Reports
Polling & Opinion
Consumers
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Definitions
Demographic Data
Industries
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Industry Research Strategies
Industry Reports for Nonprofits
Nonprofits
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Tips for Researching Nonprofits
Social Media
Books/Videos
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Strategic Communication Books
Evaluating Sources
Citing Sources
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Communication & PR Books
The New Rules of Marketing and PR, 8th ed.
by
David Meerman Scott
Call Number: ebook
Publication Date: 2022
Planning and Managing Public Relations Campaigns: A Strategic Approach, 4th ed.
by
Anne Gregory
Call Number: ebook
Publication Date: 2015
Share This: the Social Media Handbook for PR Professionals
Call Number: ebook
Publication Date: 2012
Share This Too: More Social Media Solutions for PR Professionals
Call Number: ebook
Publication Date: 2013
Writing Skills for Public Relations, 5th ed.
by
John Foster
Call Number: ebook
Publication Date: 2012
Fundamentals of Writing for Marketing and Public Relations
Call Number: ebook
Publication Date: 2010
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Planning and Managing Public Relations Campaigns: A Strategic Approach, 4th ed. by 
Share This Too: More Social Media Solutions for PR Professionals
