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MKTG 300: Principles of Marketing: Competitors

Resources for MKTG 300, Principles of Marketing, including company & industry information, and market/product information.

Identifying Competitors

Business resources identify industry competitors in different ways:

  • Top companies by sales/revenue
  • Major players by market share
  • Companies by industry code (NAICS or SIC)

These resources can help you find companies within an industry.

Major Companies in an Industry

Industry Codes & Classification